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Member of COMB

Adapt Media;
A proud Member of COMB since 2004

The Canadian Out-of-Home Measurement Bureau (COMB for short) sets the industry standard for measurement of OOH advertising audiences across Canada. It publishes circulation and market data for close to 80,000 OOH advertising faces in over 280 markets.

COMB is national, not-for-profit, and has been dedicated to unbiased, accurate and independent quantitative research since its founding in 1965.

COMB’s members – Top OOH companies, advertising agencies and advertisers - provide guidance, funding and oversight to the measurement process.