What is Polygoning?
Polygoning is the process of drawing custom geographic boundaries on a map to define a specific area for targeting ads or analyzing data. Unlike simple radius or postal cod [...]
What is Digital Out-of-Home?
Digital out-of-home, often shortened to DOOH, is a modern form of outdoor advertising that uses digital screens instead of printed posters. These screens are placed in hig [...]
How Brands Can Reach Road-Tripping Canadians in 2025 with OOH Advertising
Adapt Media connects your message to millions of Canadian travellers at gas stations, in convenience stores, and on mobile, reaching them where decisions are made and memor [...]
Sipping Success – How Woodford Reserve Engaged Premium Travellers with Adapt Media
In today’s competitive spirits market, connecting with discerning audiences requires more than just great products – it demands memorable experiences. Woodford Reserve, w [...]
Jamie Thompson Honored with 2024 CSNC IMPACT AWARD for Leadership in Diversity, Equity, and Inclusion
Adapt Media Celebrates Jamie Thompson as the 2024 Convenience Store News Canada IMPACT AWARD Winner for Diversity, Equity, and Inclusion Adapt Media is proud to an [...]
Celebrating 25 Years
Adapt Media 25 Years in Media 25 years ago, a young pager salesman named Jamie Thompson saw the need for convenience store advertising and criss-crossed Canada vi [...]